Saturday, 28 October 2017

Studio Brief 3: Typeface (Initial Research)

For this studio brief we got a word which we need to use in order to create our own typeface. I got the word 'uncomfortable'. I research dit's origin (to conform) which is "conformer" in Latin and "conforme" in Old French. In addition, I also searched connotations and synonyms of the word in order to get five distinct ideas in order to create my typeface. I researched things such as social psychology of conformity, rules of typography, lithography(geology) and revolution in a certain place. From these research I create initial ideas which have heir influence and references in them. 


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